Title: Segmentflow Connect Author: olivernaaris Published: 12 Meɣres 2026 Last modified: 6 Maggu 2026 --- Search plugins ![](https://ps.w.org/segmentflow-connect/assets/banner-772x250.png?rev=3508723) ![](https://ps.w.org/segmentflow-connect/assets/icon-256x256.png?rev=3508705) # Segmentflow Connect By [olivernaaris](https://profiles.wordpress.org/olivernaaris/) [Download](https://downloads.wordpress.org/plugin/segmentflow-connect.2.4.0.zip) * [Details](https://kab.wordpress.org/plugins/segmentflow-connect/#description) * [Reviews](https://kab.wordpress.org/plugins/segmentflow-connect/#reviews) * [Installation](https://kab.wordpress.org/plugins/segmentflow-connect/#installation) * [Development](https://kab.wordpress.org/plugins/segmentflow-connect/#developers) [Support](https://wordpress.org/support/plugin/segmentflow-connect/) ## Description Segmentflow Connect links your WordPress site to [Segmentflow](https://segmentflow.ai), enabling: * **Talk to your data** — Create customer segments using natural language (« Customers who bought twice but haven’t opened an email in a month ») * **Brand-aware creative** — Automatically pull your logos, product photos, and color palettes to generate ready-to-send email templates * **One-click campaigns** — Launch email campaigns with real-time delivery stats * **Revenue attribution** — Track the exact dollar amount every campaign generates #### Works on Any WordPress Site Segmentflow Connect works on **any WordPress site** — WooCommerce is optional. On a plain WordPress site, you get: * Page view tracking * Automatic visitor identification for logged-in users * Browser context and referrer tracking #### WooCommerce Enrichment (Optional) When WooCommerce is active, Segmentflow Connect automatically enables additional features: * **Automatic data sync** — Customers, orders, and products sync to Segmentflow * **Real-time webhooks** — New orders, customer updates, and product changes are sent instantly * **Cart context** — Cart hash, currency, and WooCommerce customer ID enrichment * **Pre-built segments** — 11 ready-to-use customer segments (Repeat Customers, Churning Customers, etc.) * **Revenue attribution** — Track which email campaigns drive revenue #### How It Works 1. Install and activate this plugin 2. Click « Connect to Segmentflow » in the Segmentflow settings page 3. Approve the connection in your Segmentflow dashboard 4. Tracking begins immediately 5. If WooCommerce is active, customer data, orders, and products sync automatically #### Requirements * WordPress 5.8 or later * PHP 8.1 or later * A [Segmentflow](https://segmentflow.ai) account * WooCommerce 5.0 or later (optional — for e-commerce features) ### Third-Party Services This plugin connects to [Segmentflow](https://segmentflow.ai), a third-party email marketing and customer data platform. A Segmentflow account is required. #### Segmentflow Tracking SDK When the plugin is connected, a JavaScript tracking SDK is loaded from Segmentflow’s CDN (https://cdn.cloud.segmentflow.ai/v1/sdk.js) on all frontend pages. This SDK collects page view events and, for logged-in users, sends their WordPress user ID and email address to Segmentflow for visitor identification. When WooCommerce is active, additional data is included: WooCommerce customer ID, cart hash, and store currency. The « Require Consent » setting can be enabled to prevent tracking until the visitor has given consent via your cookie consent solution. #### Segmentflow API The plugin communicates with the Segmentflow API (https://api.cloud.segmentflow. ai) to: * Check connection status during the initial setup flow * Notify Segmentflow when the plugin is disconnected or uninstalled #### Segmentflow Dashboard During the connection flow, the user is redirected to the Segmentflow dashboard ( https://dashboard.segmentflow.ai) to authorize the connection. When WooCommerce is active, this flow includes granting Segmentflow read/write API access to your store’s customers, orders, and products via WooCommerce’s built-in authorization screen. #### Links * [GitHub Repository](https://github.com/segmentflow/segmentflow-connect) * [Segmentflow Terms of Service](https://segmentflow.ai/terms) * [Segmentflow Privacy Policy](https://segmentflow.ai/privacy) ## Screenshots * [[ * Connection page — Connect your WordPress site to Segmentflow with one click * [[ * Connected state — Organization name, platform, write key, and tracking status * [[ * Settings — Debug mode, consent required, API host override ## Installation 1. Upload `segmentflow-connect` to the `/wp-content/plugins/` directory, or install directly through the WordPress plugins screen 2. Activate the plugin through the ‘Plugins’ screen in WordPress 3. Navigate to the Segmentflow settings page in the admin menu 4. Click « Connect to Segmentflow » and follow the prompts ## FAQ ### Do I need WooCommerce? No. Segmentflow Connect works on any WordPress site. WooCommerce features activate automatically when WooCommerce is installed. ### Do I need a Segmentflow account? Yes. Sign up for free at [segmentflow.ai](https://segmentflow.ai). ### What data is synced? On plain WordPress: page views and logged-in user identity. With WooCommerce: customer profiles (name, email, address), order history (items, totals, status), and product catalog (name, images, prices). No sensitive payment information is transmitted. ### Does this plugin slow down my site? No. The tracking SDK is loaded asynchronously from a CDN and does not block page rendering. Webhook processing happens server-to-server. ### Is this plugin GDPR compliant? The plugin includes a « Require Consent » setting that prevents tracking until the user has given consent. You can integrate this with your existing cookie consent solution. ### What happens if I install WooCommerce after this plugin? The plugin detects WooCommerce automatically and offers to upgrade your connection for full e-commerce features. No reinstallation needed. ## Reviews There are no reviews for this plugin. ## Contributors & Developers “Segmentflow Connect” is open source software. The following people have contributed to this plugin. Contributors * [ olivernaaris ](https://profiles.wordpress.org/olivernaaris/) [Translate “Segmentflow Connect” into your language.](https://translate.wordpress.org/projects/wp-plugins/segmentflow-connect) ### Interested in development? [Browse the code](https://plugins.trac.wordpress.org/browser/segmentflow-connect/), check out the [SVN repository](https://plugins.svn.wordpress.org/segmentflow-connect/), or subscribe to the [development log](https://plugins.trac.wordpress.org/log/segmentflow-connect/) by [RSS](https://plugins.trac.wordpress.org/log/segmentflow-connect/?limit=100&mode=stop_on_copy&format=rss). ## Changelog #### Unreleased * Add HMAC-authenticated discount endpoints under `/wp-json/segmentflow/v1/discounts` so the Segmentflow backend can manage WooCommerce coupons through a versioned plugin contract: - `POST /` — create a percentage coupon - `GET /by-code/{code}` — fetch by code - `GET /{providerId}` — fetch by ID - `DELETE /{providerId}` — hard-delete - `GET /redemptions?since=...` — list orders that used a coupon since a cursor Authentication uses the existing webhook secret with `X-Segmentflow-Timestamp` and `X-Segmentflow-Signature` headers. Older plugin installs without these endpoints respond 404; the Segmentflow backend will surface a « plugin update required » message until the merchant updates. * Update brand logos to v2 #### 1.0.6 * Add dedicated Forms tab with site URL copy button, dashboard links, setup guide, and testing tip * Remove Lead Magnets & Forms row from Connection tab (moved to Forms tab) #### 1.0.5 * Add Lead Magnets & Forms row to plugin connection page linking to the Segmentflow dashboard #### 1.0.4 * Fix PHPCS warnings: sanitize and unslash cookie input * Fix missing version parameter on enqueued CDN script * Prefix all global variables in admin template files #### 1.0.3 * Fix Stable tag format in readme.txt #### 1.0.2 * Fix Version header format for WordPress.org compatibility #### 1.0.1 * Use wp_enqueue_script() and wp_add_inline_script() for SDK injection instead of inline script tags * Fix Plugin URI to valid public URL * Add GitHub repository link for source code access #### 1.0.0 * Initial release * Works on any WordPress site (page views + identify for logged-in users) * Conditional WooCommerce enrichment (cart context, currency, customer ID) * Connection flow from plugin settings or Segmentflow dashboard * Top-level Segmentflow admin menu with dynamic tabs * Settings: debug mode, consent required, API host override * WooCommerce auto-auth connection flow ## Meta * Version **2.4.0** * Last updated **4 n imalasen ago** * Active installations **Fewer than 10** * WordPress version ** 5.8 or higher ** * Tested up to **6.9.4** * PHP version ** 8.1 or higher ** * Language * [English (US)](https://wordpress.org/plugins/segmentflow-connect/) * Tags * [analytics](https://kab.wordpress.org/plugins/tags/analytics/)[Email Marketing](https://kab.wordpress.org/plugins/tags/email-marketing/) [segmentation](https://kab.wordpress.org/plugins/tags/segmentation/)[tracking](https://kab.wordpress.org/plugins/tags/tracking/) [woocommerce](https://kab.wordpress.org/plugins/tags/woocommerce/) * [Advanced View](https://kab.wordpress.org/plugins/segmentflow-connect/advanced/) ## Ratings No reviews have been submitted yet. [Your review](https://wordpress.org/support/plugin/segmentflow-connect/reviews/#new-post) [See all reviews](https://wordpress.org/support/plugin/segmentflow-connect/reviews/) ## Contributors * [ olivernaaris ](https://profiles.wordpress.org/olivernaaris/) ## Support Got something to say? Need help? [View support forum](https://wordpress.org/support/plugin/segmentflow-connect/)